DI website: Investing in the Future of Life Science
Branding, Creative/Art Direction & UI Design
Client: Duggan Investments
Role: Creative/Art Director
The Context:
A family office driven by a mighty force labeled to succeed into the biotech world.
The challenge:
The stakeholder is a very busy man, and the time frame allocated to get a brief for his website was short, nevertheless with the received information the website was completed.
The results:
The site is driven by storytelling and clean esthetical design that covers all the points that DI wants to transmit to its visitors.
Methodologies applied and responsibilities:
Interview to stakeholders
Direct branding and creative/art design for the whole project
Lead the team of writers and developers
Present mockup and final design to stakeholder
Key Points
-
The Courage to do what others don't
The website's design strikes a balance between clean aesthetics and impactful storytelling. It prioritizes clarity, highlights the company's achievements, and effectively conveys the company’s commitment to improving lives through cutting-edge biotechnology.
-
Devotion to Goals
By combining a user-friendly layout with a compelling storytelling approach, the project’s page becomes a powerful tool to tell the history of the company and current company's impact with its goals, leaving a lasting impression on visitors.
-
The Driving Force
Particularly, the page dedicated to BD, plays a crucial role in the Duggan Investments website. The design and content for BD resonate with visitors, showcasing his leadership, impact, and driving force behind the company's efforts and wins.
