Genius Inc. Branding Book
Branding & Creative Direction
Client: Genius Inc
Role: Creative Director & Brand Manager
The Context:
Genius Inc is a start-up in need of a look and feel that reflects its amazing ambition and wide goal.
The challenge:
Incorporate the Genius Characteristics into the brand book.
The results:
A very complete and soul-bound brand book that tells all about Genius Inc.
Some of the pages of the book:
Methodologies applied and responsibilities:
Stakeholder interview
Research
Lead brainstorming sessions
Direct branding and design plus lead our team of copywriters, illustrators, & marketing.
Presentation to stakeholder
